Creating a Memorable Holiday eCard

Scuba-Themed Holiday eCards

Tis the season for holiday eCards. If you’ve already Elf’d yourself, or want to create something specifically-scuba, here are some ideas:

The Simple Option: Image with Text
Here is a short and sweet greeting with festive Christmas Tree worms.
Animated Underwater eCards
Choose from a variety of styles at joandjoe.com – there is a fee of $17/year.
Jo and Joe supports Project AWARE, please enter donation code: “AWARE” during sign-up.
Scuba Holiday eCard
Photo Slideshow 

Use images from your 2011 dive trips or dive club activities to create a 2011 recap video at animoto.com. The program is very easy to use, just upload your images and the website does the rest.

A 30 second video slideshow with about 12 photos is free. Longer videos will run you $5. Choose from six holiday themes and twelve music clips (you can also upload your own tune).

Important Considerations…
Your eCard is also a marketing piece. Create something your customers will want to share, and you’ve got instant word of mouth advertising. Some ideas:

Invite customers to submit their best undetwater images for possible inclusion in the year-end eCard.  Customers will look forward to opening your year-end greeting to see if their shot was chosen. If you don’t want to do the judging, use a Facebook App such as Offerpopto create a fan voting page.

You could also include a special offer within your greeting. For example: Join us for a year-end celebration at XYZ location. The first round is on us!

2 thoughts on “Creating a Memorable Holiday eCard

  1. Pingback: Top 5 Ways to Capture Holiday Dollars « PADI Pros North America & Caribbean

  2. Pingback: Top 5 Ways to Capture Holiday Dollars « PADI Pros Latin America

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