Some things come around only once in a lifetime: Halley’s Comet and PADI 50th Anniversary certification cards for example. Only PADI Members with a reasonable expectation of being alive in 2061 have a chance of seeing the comet, but everyone reading this can get an exclusive, members-only black 50th Anniversary card, as long as they act before the end of the year. In addition to the card’s unquestionable cachet there are a number of other reasons to replace your current card.
First (those few who expect to see the comet can skip this one), if you’ve received a reminder from Facebook to update your profile pic because it’s been five years since you uploaded it, it’s time to do the same with the picture you have on file for your cards. This helps make sure you’re recognized when asked for proof of certification, and avoids potential embarrassment when leading groups to remote destinations. If you haven’t received such a notification, hold up your card and look in a mirror to see if you can recognize yourself.
Second, lead by example: If you update your card, and let people know, customers will tend to do likewise. In particular, make sure you have and use your eCard (renewed members have access to free eCards if they have a ScubaEarth account). Don’t forget that there’s a revenue stream associated with replacement cards if you process the card request.
Third, do something good for the aquatic environment – there’s a special 50th Anniversary Project AWARE card too, and you know the donation associated with each one goes to good use.
The black 50th Anniversary PADI Member cards have been so popular that they ran out of inventory three months ahead of schedule; a new order should make sure there are enough for the rest of the year, but this is really your last chance to get these special cards. Go to the PADI Pros’ Site for more information and to order.